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Hunting vs. Fishing in regards to your sales approach

This past week at the Vemma convention one of the keynote speakers was Darren Hardy who is the Publisher and Editorial Director of Success Magazine. Darren gave a great talk and within his presentation he touched on Hunting vs. Fishing as an analogy in regards to the sales process that I thought was awesome and would like to share with you.

Hey Darren if you are reading this how about a post on your blog about this subject. You did such an awesome job at communicating this message.

HUNTINGhunting-selling

When you think of hunting, you think of actively stalking through a wilderness setting, being cautious and sneaky, deceptive, entrapment and big guns. Typically when you think of hunting it is all about the kill and doing whatever it takes to bring the animal or person in our case to the ground. Unfortunately, many people in the network marketing profession work their business like a hunter. At the end of the day, they are having little or no success and rely strictly on the numbers game.

FISHING

On the other hand when you think of fishing, you think of selecting some bait to share based on the situation, casting out the bait being patient and waiting for a little nibble or a big bite. Then a little set of the hook and reeling in the fish. Next, you have the choice of catching and releasing or keeping the fish.

Relationship to Sales

So in relationship to sales I am sure that if someone was hunting you, you would run the other was as fast as you could no different than an animal would do if the barrel of a gun was staring at them. We all know what it feels like to be hunted in the sales process and how effective this type of sales person is. Not very!

If you look at yourself as a fisherman or women you come from a place of sharing and NOT selling. You select one of our many great products to share along with a couple of our tools that you think the person you are talking to  may be interested in. If you even back up a step you start out by talking to the person and asking some great questions to find out what their needs are. You become more interested in their needs than yours. A great fisherman is successful because they know where the fish are, what the perfect bait is, are patient, and don’t scare the fish away. Network marketing is no different.

The key is develop your bait which is YOU. The more you develop as a person the better fisherman or women you will become. It takes time and you have to be patient. If you look at all the top money earners in our profession they each have well over 10,000 hours into developing their bait which is their skill set. You can’t expect to pick up a fishing pole grab whatever bait looks good on the shelve at Walmart head to the nearest body of water and expect to catch a stringer full of fish.

All analogies aside if you work harder on yourself and be genuinely interested in others you will succeed. The kicker is that it takes some time and you have to be willing to invest in yourself over time to succeed in network marketing and in life.

Remember: A bad day of fishing is still better than a good day at work!

Question For The Post (QFTP): What is your favorite bait? Mine is having someone taste Vemma by giving them a V2 or handing them a Verve. Either one  is deadly bait; almost like cheating. Please comment below.

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  • http://twitter.com/DARRENHARDY Darren Hardy

    Great post, Tyler! Thanks for the mentions and I will definitely add this topic to my ever-expanding list! :)

  • http://www.tylerandmimiford.com Tyler Ford

    Thanks for the comment Darren. Would love to see you do a blog post on the subject. You did a great job at our Vemma convention explaining Hunting VS Fishing.

  • http://twitter.com/DARRENHARDY Darren Hardy

    Great post, Tyler! Thanks for the mentions and I will definitely add this topic to my ever-expanding list! :)

  • http://www.tylerandmimiford.com Tyler Ford

    Thanks for the comment Darren. Would love to see you do a blog post on the subject. You did a great job at our Vemma convention explaining Hunting VS Fishing.